The Story
I did not start my career as a coach or a strategist. I started it as a business operator.
For over 30 years, I have co-run BDB Marketing Design, a service business my family has built over more than 45 years. I have lived the realities of growing a small business from the inside: seasons of strong momentum, periods of stalled growth, the challenge of getting the people who help run the business aligned around a clear message, and the frustration of doing excellent work that the market does not fully see.
That experience shapes every coaching engagement, every keynote, and every conversation I have with a business owner or entrepreneur who knows their work is strong but feels their market does not fully recognize it yet.
I coach from experience, not from a textbook. I speak from more than three decades of operator reality, not from a framework I read about last year. That is the difference, and it is the thing my clients say matters most.